3 semi-finalists in each category will get flown from anywhere in the world for 5 days in Tuscany where they’ll meet with producers, fashion houses and more, learning, making professional contacts, and developing prototypes.
One winner in each category will then get 2500 euros.
The participants have to work with world's ever first certified ‘zero emissions’ textile product: the Cardato regenerated co2 neutral, which is made with recycled wool from the Prato District and has limited impact on the environment.
Candidates in the both design categories propose a product, either a clothing item or a furniture piece, as the video applicants have to make a storyboard about how to communicate this product to the public visually.
This opportunity is being promoted by the local Chamber of Commerce and has no commercial scope, other than to help the world wear Cardato, and thus use a fabric that has almost no environmental impact.
The contest is open to designers worldwide aged 18-35 and the deadline is October 31, 2012.
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